Last updated: October 25, 2025

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Overview

This Privacy Policy explains how Waking Life Wellness (“we”, “us”, “our”, or the “Site”) collects, uses, and protects your personal information when you visit www.wakinglife.co.uk, purchase our products, join our programs, claim complimentary rewards, or otherwise interact with us (collectively, the “Services”).

By using our Services, you agree to the collection and use of your information as described below. Please take a few moments to read this carefully.

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Updates to This Policy

We may revise this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When updates occur, we’ll post the revised version here and update the “Last updated” date above. Any significant changes will be communicated through our website or by email if required by law.

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Information We Collect

The type of personal data we collect depends on how you interact with Waking Life Wellness. We collect information in the following ways:

1. Information You Provide to Us Directly

When you engage with our Services, you may provide information such as:

• Contact details: name, email, phone number, and postal address

• Order and billing details: payment confirmation, billing/shipping address, and transaction records

• Account details: username, password, and preferences

• Communication: messages sent via forms, email, or direct contact

• Program Rewards: if you complete a programme and claim a complimentary reward (e.g., baseball cap, hoodie), we may collect clothing size, shipping address, and other relevant contact details to fulfill and deliver your reward.

You can choose not to share certain details, though this may limit your ability to use parts of our Services.

2. Information We Collect Automatically

When you visit our Site, we may automatically collect data about how you use it (“Usage Data”), including:

• Device and browser type

• IP address and location (approximate)

• Pages visited, time spent, and actions taken

• Referral links and interactions with our emails or ads

We use cookies and similar technologies to enable functionality, improve performance, and analyze behaviour.

3. Information From Third Parties

We may also receive information from:

• Payment processors (e.g., Stripe or PayPal) to confirm and complete your purchases

• Platform providers (e.g., Shopify) to host and support our online store

• Marketing and analytics tools that help us understand site usage and improve your experience

All third parties are required to handle your information in accordance with applicable privacy laws and their own privacy policies.

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How We Use Your Information

We use personal data to:

• Process orders, payments, and deliveries

• Manage your account and communicate updates or support

• Fulfill complimentary programme rewards (e.g., sending caps or hoodies)

• Improve and personalize your experience with our Services

• Send marketing or promotional materials (only if you’ve opted in)

• Prevent fraud, maintain security, and comply with legal obligations

Legal basis for processing rewards data: We process personal data for rewards fulfillment as a legitimate interest necessary to provide the benefits associated with your completion of a programme.

We will never sell or rent your personal data to third parties.

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Cookies and Tracking Technologies

Cookies help us improve the way our Site functions and remember your preferences. Some are essential to operate the Site, while others support analytics or marketing.

You can control cookies through your browser settings, but disabling them may affect functionality.

Our Site also honors the Global Privacy Control (GPC) signal — if you’ve enabled this in your browser, it will automatically opt you out of targeted advertising on that device.

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When We Share Your Information

We may share your information only when necessary, such as:

• With service providers (payment processors, shipping/fulfillment partners, analytics, and IT support)

• With marketing partners who help us promote our programs (if you’ve opted in)

• To deliver programme rewards, we may share your name, shipping address, and size with trusted fulfillment partners

• When legally required to comply with laws, regulations, or court orders

• During business transitions, such as a merger or restructuring, where data is transferred securely

Each third party is obligated to handle your information responsibly and lawfully.

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Data Security and Retention

We use appropriate technical and organizational measures to keep your personal data secure. However, no online system can be guaranteed 100% safe.

We retain personal information only as long as necessary — for example:

• To fulfill orders or program rewards

• To comply with legal obligations

• To resolve disputes

• To maintain account history

Shipping and size information collected for rewards is retained only as long as necessary to fulfill the reward and resolve delivery issues, after which it is securely deleted.

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Your Rights

Depending on your location, you may have the right to:

• Access or request a copy of your data

• Request correction or deletion of your information

• Withdraw consent for marketing communications

• Restrict or object to how we process your data

• Request data portability to another provider

You can exercise these rights at any time by contacting us at abby@wakinglife.co.uk.
We’ll respond promptly in accordance with applicable laws.

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Children’s Privacy

Our Services are intended for adults and are not directed at children under 16. We do not knowingly collect data from minors. If we learn that a child has submitted personal information, we will delete it immediately.

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International Data Transfers

If you’re accessing our Site from outside the UK, your data may be processed in other countries. Where applicable, we rely on approved legal safeguards (such as Standard Contractual Clauses) to protect your data when transferred internationally.

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Contact

If you have questions about this Privacy Policy or wish to exercise your rights, please contact:
📧 abby@wakinglife.co.uk

Waking Life Wellness acts as the data controller for the personal information collected through this Site.

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